Retail & E-Commerce

Advertise where AI shops for your customers.

When shoppers ask ChatGPT or Perplexity for product recommendations, AI reads trusted publisher pages to build its answer. Smalk places your ads on those exact pages — so AI recommends your brand and products.

800M+
Weekly AI Search users
#1 spot
Only one brand gets recommended per query
85%
Of people trust AI assistants by default

A new advertising channel for retail

Google gave you Shopping Ads. Marketplaces gave you Retail Media.
Now AI search is the fastest-growing product discovery channel.

Current Retail Ad Channels
Google Shopping — PPC bidding on search results
Display banners — ignored by AI when it reads pages
Retail media networks — limited to one marketplace
None of these reach AI search users
Smalk AI Search DSP
Ads placed on the pages AI reads for answers
Native text format — AI-readable, not display
Target industry prompts across all AI engines
Your brand enters the AI answer
The Shift

Your current ads don't reach AI search

AI engines don't show banners. They don't click your Google Shopping links. They read publisher content and recommend brands based on what they find there.

Display Ads Are Invisible to AI

When ChatGPT reads a product review page, it ignores banners and display ads entirely. Your current media spend has zero influence on what AI recommends to shoppers.

Google Shopping Doesn't Reach AI Users

A growing share of consumers skip Google entirely and ask AI directly: "best running shoes under $150." Your Google Shopping budget doesn't reach these buyers at all.

No Ads = No Mention in the AI Answer

AI builds its product recommendations from editorial content on trusted publisher pages. If your brand isn't present on those pages, AI has no reason to mention you.

Our Solution

The first ad platform for AI search

Smalk identifies the publisher pages AI trusts for shopping queries, then lets you place contextual ads on those pages. Your brand becomes part of what AI recommends.

Contextual Ads on the Pages AI Reads

Native, AI-readable placements on the publisher pages ChatGPT, Perplexity, and Gemini cite for shopping queries — not display banners.

Target Shopping Prompts, Not Keywords

Build campaigns around real prompts like "best wireless headphones" or "top skincare for dry skin." Ads activate where AI looks.

Product Recommendation Campaigns

Get your products cited as the top pick when consumers ask AI for recommendations. Your brand appears in the answer.

Drive-to-Store Through AI Search

Place your store locations on the local publisher pages AI reads for "near me" queries so it recommends you.

Full Media Buying Control

Set budgets, approve placements, exclude competitors, and define floor prices. The same DSP-grade controls — built for AI search.

Measure Your ai-ROAS

Track mention lift, position lift, and sentiment lift across all AI engines. Full attribution from ad spend to AI citations.

How it works

Same media buying logic you already know. New channel, new inventory, new results.

01

Identify the Media Sources AI Trusts

Smalk maps which publisher pages AI engines actually cite when answering shopping queries in your product categories. These are your ad inventory.

02

Build Your AI Search Media Plan

Select prompts to target, choose publisher placements, set your budget. The same media buying workflow you know — adapted for AI search.

03

Activate Contextual Ad Campaigns

Launch AI-readable native ads on the pages AI reads. One DSP, all AI engines (ChatGPT, Perplexity, Copilot, Gemini) — your brand enters the AI answer.

04

Measure Lift & Scale

Track how your ad campaigns move the needle on AI mentions, product recommendations, and brand positioning. Optimize spend based on real AI search performance data.

FAQs

Common questions about advertising in AI search for retail & e-commerce brands.

SMALK

AI is the new shelf. Advertise on it.

Shoppers ask AI before they buy. Smalk places your ads where AI reads — so your brand and products get recommended.